ECHO ITALY’s production started in 1990 with the acquisition of a small craft enterprise which produced textile articles. Initially it maintained the old company’s production, but at the same time approached the non-woven fabric sector, focusing on the market of household items, gifts and bonbonnières. An immediate product success allowed ECHO ITALY to considerably expand its market, and in the early 1990s, its technical developments and research for new materials in the nonwoven fabric sector began to bear fruit, with the start of production at an industrial level. Research into the products, the design of machinery, the technical features, colours and marketing methods were created, planned and developed by ECHO ITALY itself. Thanks to the technical and managerial ability of its management, this enabled the manufacture and launch into the market of safe, ecological products meeting the needs of a wide, demanding clientele.